Microsoft choose Global Database as their first source for lead generation

Microsoft choose Global Database as their first source for lead generation

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London, UK (July 25, 2016) – Leading software vendor and B2B solutions provider has chosen Global Database as their partner for lead generation. Under the agreement Global Database will provide country-focused contact lists that will allow Microsoft to better target regional marketing campaigns.

Microsoft, manufacturer of the world’s most popular operating system WindowsTM, powering PCs and servers across the world. Most recently, Microsoft has been promoting their latest desktop operating system, Windows 10, the company’s first ever “free” OS release.

Looking for a way to accelerate their lead generation activities within regional markets, Microsoft turned to Global Database for assistance.

“Breaking into new markets has always been difficult,” said Global Database’s managing director Nicolae Buldumac, “and generating leads can be painfully slow when starting from scratch. Which is why they chose to work with us.”

By partnering with Global Database, Microsoft gained instant access to Global Data, making it easy to reach key business decision makers with its messaging. Included in that data is the direct email addresses and contact numbers for key decision makers, ensuring Microsoft are these messages are seen by the right people to authorise new purchases.

The Global Database platform offers millions of contact records that are constantly updated to ensure maximum data accuracy. This ensures that Global Database customers have a distinct advantage over competitors using lower-quality contacts lists – the primary reason that Microsoft Malta chose Global Database for their marketing partnership.

“Our 93% accuracy rate is far higher than the industry average,” continued Buldumac, “and the success of Microsoft’s campaigns is proof that the quality of records was a crucial factor.”

About Microsoft

Microsoft (Nasdaq “MSFT” @microsoft) is the leading platform and productivity company for the mobile-first, cloud-first world, and its mission is to empower every person and every organization on the planet to achieve more.

About Global Database

Global Database is the world’s most trusted provider of company intelligence and contacts lists, empowering the marketing campaigns of customers across the world.

For further information about the Global Database platform, or to arrange a free demonstration, please visit