Company Overview:
Global Database is a leading provider of B2B company intelligence and contact information. Their global database provides accurate and up-to-date information on over 100 million companies and executives across industries and geographies.
Customer Overview:
Retarus is a leading provider of cloud-based messaging and communication services. They help companies around the world optimize their communications processes and increase efficiency.
Problem: As a business development team lead at Retarus, Anna Kolot recognized the need for a reliable database of contact information for their lead generation team. They needed information that would inform their marketing and sales campaigns, bring a greater return on investment, and lower the cost per Sales Qualified Lead.
Solution:
After researching various options, Anna and her team decided to try Global Database. They were impressed with the volume and accuracy of the data, as well as the comprehensive firmographic data, full company financials, credit score and credit limit recommendation, ownership, and group structure available on the platform. They signed up for a subscription and began using the platform to inform their marketing and sales outreach.
Result:
Since implementing Global Database, Anna and her team have been highly impressed with the accuracy and volume of the data available on the platform. This has allowed them to decrease cost per Sales Qualified Lead by more than 60%, which is the main metric they’re driving towards. The information available on Global Database has also helped them inform their marketing and sales outreach, resulting in a greater return on investment.
According to Anna, "Global Database has been a game-changer for us. The volume and accuracy of the data available on the platform have allowed us to decrease our cost per Sales Qualified Lead and improve our marketing and sales outreach. The comprehensive firmographic data, full company financials, credit score and credit limit recommendation, ownership, and group structure available on the platform have been invaluable in informing our outreach efforts. I highly recommend Global Database to any company looking to improve their B2B sales and marketing efforts."
