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High-quality B2B data vendors will be essential to helping generate leads and grow your sales in 2024. But how do you choose the right B2B data provider for you.

Imagine the possibility of your sales team peering into a mystical crystal ball, gazing upon it to reveal precise and pertinent information about your target prospects🙂

Stats show, that the average data decay is about 3% per month. This is why top B2B lead generation and data enrichment solutions are of great importance for both marketing and sales teams. Here is our list of the most promising data enrichment tools of our choice for lead generation in 2023 - GlobalDatabase.com

In this basic B2B lead generation guide, you’ll learn about B2B lead generation marketing and digital strategies, effective tools and tactics, and B2B lead generation platforms that can put you on the path to sustainable business growth.

Together with all them surprises 2024 has brought us, it has also triggered a range of changes to the B2B world, many of which are here to stay. Here are the main B2B marketing trends to pay due attention to in 2025.

Combining relevant newsletter elements in a way that would not be too much, yet managing to personalise the message to relatively small groups of segments will definitely keep your audience engaged and devoted. Here is how.

For any business regardless of size or industry, having a deep understanding of your target market is an essential component to success. While it may seem tempting to skip parts of the process to save time, you risk giving your competitors the edge by doing so.

While the new EU General Data Protection Regulation undoubtedly means that businesses need to be more cautious about collecting data about EU residents, and the ways in which they use it, it is far from the end for third-party data.

‘Data’ is becoming more and more of a buzzword in the recent years and one can watch and listen to more and more characters advocating the importance of data, relevance of data-driven decisions, and data-driven marketing insights. Many state that data is the only life saver for any business in today’s competitive and continuously changing environment.

ABM is the approach that not only allows you to nurture your business partners and prospects individually, but eases tracking the effects of your marketing efforts and may improve overall results.